Typography and the Visual Voice Of Your Brand with Designer and Professor, Derek Black

About The Episode

Typography is regarded by many as nerdy, unimportant, or at best esoteric and out of reach. But big brands have learned that typography can be powerful in influencing your audience and is a key component in your brands written tone of voice. In this episode we speak with type designer and consultant, Derek Black about what brands need to know about type, how to find the right expert to help your brand manage your visual voice, and some tips that make typographic consideration easier for non-experts to appreciate and utilize.

To learn more about Derek Black, visit dmablack.xyz

The Architecture of Brand Podcast is a monthly podcast that interviews experts in all of the areas that make up your brand. To learn more about Joe and Branding for your business, visit www.architectureofbrand.com.